Not Just A Pretty Face are a women’s gym, fitness and activewear clothing brand. We worked with the brand on everything from initial brand creation, to graphic design, to social media and content creation. They are a fashionable, empowering activewear brand who make flattering and excellent quality clothing for all body types.
Here at Midas, we helped with the initial creation and development of the brand, before watching it grow to be the successful brand it is today. This was achieved through a number of services, such as captivating graphic design and content and social media marketing, as well as other ‘behind the scenes’ factors such as proficient Search Engine Optimisation, website hosting, and PR and media relations. We also needed to create a website that embodied their brand values, as well as showcasing their beautiful clothing designs, and extending this across their social media (particularly Instagram) accounts. We worked closely with Not Just A Pretty Face to develop a thorough understanding of their brand, audience and goals. This then created the basis of a website design and social media plan, which we made sure represented the comfortable, carefree and empowering nature of their products.