Project Description

Not Just A Pretty Face


What we did

Not Just A Pretty Face are a women’s gym, fitness and activewear clothing brand. We worked with the brand on everything from initial brand creation, to graphic design, to social media and content creation. They are a fashionable, empowering activewear brand who make flattering and excellent quality clothing for all body types.

Here at Midas, we helped with the initial creation and development of the brand, before watching it grow to be the successful brand it is today. This was achieved through a number of services, such as captivating graphic design and content and social media marketing, as well as other ‘behind the scenes’ factors such as proficient Search Engine Optimisation, website hosting, and PR and media relations. We also needed to create a website that embodied their brand values, as well as showcasing their beautiful clothing designs, and extending this across their social media (particularly Instagram) accounts. We worked closely with Not Just A Pretty Face to develop a thorough understanding of their brand, audience and goals. This then created the basis of a website design and social media plan, which we made sure represented the comfortable, carefree and empowering nature of their products.

  • Brand Creation
  • Graphic Design and Print

  • Social Media Marketing

  • SEO

  • Web Design and Management
  • Content Creation

  • PR & Media Relations



‘I recently used Midas Digital for the building and upgrade of my new website. The level of care and service from start to finish has been exceptional, my new website is just as I had imagined it! The continued support has been brilliant too and we are still working together on social media advertising and SEO. All together a highly professional job. Thanks guys.’

Dan L

‘I approached Midas Digital with the task of creating a professional looking website for my Sunday league team that was easy to use.
Midas more than delivered. As a web novice I had been put off creating a website. The service from Midas was fantastic. They created a fantastic site and took the time to explain how I could update the site in terms I understood.
I can now update our fixtures and results with ease from my mobile.
Highly recommend to anyone.’

Andrew H

‘Amazingly helpful. Sorted my branding and logo, guiding me through my future website and has helped by hosting my emails before I start the website. Had no issues, but any queries have been answered quickly and effectively. Thank you.’

Back Stronger Physiotherapy

‘We worked with Midas Digital on a construction project in Newcastle. They were nothing but professional and the images of the works were of high quality. They were very helpful on site and worked with us to capture the best images without disrupting the works. Would definitely recommend Midas for anyone wanting to improve their marketing portfolio.’

Matthew H, USL group

‘I worked with Midas Digital during my time at ILOVETOUR. The level of expertise they brought to the table in regards to our customer engagement strategy was first class. In particular, their analytical approach to multi-channel social media campaigns ensured that no stone went unturned.’


‘Professional and excellent service, and run by a true professional, helped and guided us along at every stage with our social media development, runs like a dream and really makes a difference to our sales.’

Stephen C, Bright Ideas Energy and Bright Ideas Consultancy