SEO Executive

Responsibilities and Duties

  • Audit, analyse and identify opportunities for SEO improvements using a variety of SEO tools : Screaming Frog, SEM Rush, SE Rankings, Search Console, Data Studio

  • Regularly monitor and report on technical health across the portfolio of sites
  • Ensure best practices are met across a range of tech SEO cornerstones : hreflang, canonicalisation, site structure, title/ image/ meta description optimisation, internal linking, sitemap and robots.txt
  • Support the implementation of core SEO strategies : site speed, mobile first, structured data
  • Perform and measure technical implementations via the CMS
  • Work with IT and manage the successful delivery of larger implementations

Experience and Attributes

  • Previous experience working within an SEO:based role, with a solid grounding in page and site level optimisation
  • Strong technical SEO knowledge and understanding of best practices and requirements and implications of major algorithm updates
  • Proficient in Microsoft Office and Google suite : particularly Google Search Console
  • Working knowledge of HTML

ALL APPLICANTS MUST BE FREE TO WORK IN THE UK FREE FROM THE RESTRICTIONS OF VISAS AND WORK PERMITS.

  • Must be able to resolve complex indexation and crawlability issues.
  • Have basic understanding of HTML & CSS.
  • Have the ability to identify and resolve technical SEO issues.
  • Basic understanding of SEO tools such as Screaming frog, SEranking and WebSite Auditor or other such tools.
  • Understand on-page ranking factors – Internal linking, page titles, page content etc.
  • Understand off-page ranking factors – Link building, outreach, brand mentions etc.
  • Supporting the development team with best practice website structure and sharing knowledge about the latest on-page factors.
  • Understand mobile speed testing and knowledge of page speed tools such as GTMetrix and Pingdom.
  • Must continuously stay abreast of developments and drive innovation in technical SEO best practice, and share knowledge across the team where applicable.
  • Have a good overall knowledge of digital marketing and the different aspects of digital marketing.
  • Develop new ways to improve, track and monitor search performance.
  • Identify content optimisation opportunities across various digital channels.
  • Contribute to the new business process by creating high impact audits on prospective clients digital position with the intent of driving action.